AI disclosure examples you can use

Plain-English wording for the most common situations, with the laws each one helps with. Change the words in [brackets] to fit your business. These are examples, not legal advice.

Website chatbot notice

Show it beside the chat when the conversation starts, before the visitor shares anything.

You’re chatting with an AI assistant, not a human. Ask for a person at any time.
Hi! I’m [Business]’s AI assistant. I’m not a person, but I can answer questions and connect you with our team.

Helps with: Utah AI Policy Act, Maine Chatbot Disclosure Act, California B.O.T. Act

When someone asks “Am I talking to a real person?”

Your chatbot should answer truthfully every time. Add this to its instructions.

No, I’m an AI assistant. I can connect you with a person on our team if you’d like.

Helps with: Utah AI Policy Act, FTC Act Section 5

Notice for chatbots young people might use

Chatbots with memory, a persona or ongoing conversations. Show it at the start, and remind users during long chats.

This AI assistant may not be suitable for some minors.
Reminder: you’re chatting with an AI, not a person. It’s been a while, so this might be a good time to take a break.

Helps with: California Companion Chatbot Law (SB 243), New York AI companion law

When a person takes over the chat, and when the AI returns

Tell people who they’re talking to each time it changes.

You’re now chatting with Maria, a real person on our team.
You’re back with our AI assistant. Ask for a person at any time.

Helps with: Utah AI Policy Act, Maine Chatbot Disclosure Act

Opening line for an AI phone or voice agent

The first thing the caller hears, before anything else.

Hi, this is an automated AI assistant calling for [Business]. You can ask to speak with a person at any time.

Helps with: FCC rules on AI-voice calls (TCPA), California AI-voice robocall disclosure (AB 2905)

Label for AI-generated images and video

Next to the image or video, and in its caption or alt text.

Created with AI.
This image was generated with artificial intelligence.

Helps with: California AI Transparency Act, EU AI Act, Article 50

Notice when AI helps screen job applicants

In the job posting or application, before the tool is used.

We use an automated tool to help review applications. A person makes every hiring decision. To ask about it, or to request another way to apply, email [address].

Helps with: Illinois AI employment notice (HB 3773), NYC Local Law 144

Short AI statement for your website

On your privacy page, terms or a dedicated “How we use AI” page.

We use an AI assistant to answer questions on our website. It tells you it’s AI at the start of each chat, and you can ask for a person at any time. We keep a record that this notice was shown.

Helps with: FTC Act Section 5

Show the notice automatically

BotNotice puts the chatbot notice beside your chat, repeats it on the schedule your states set, handles human handoffs, and keeps a timestamped record that it appeared. One line of code on most website builders.

Questions businesses ask

Do I need an AI disclosure on my website chatbot?

If your chatbot talks with people in states like Utah, Maine, California or New York, or you'd rather not risk a deceptive-practices claim under the FTC Act, a clear notice that visitors are talking to AI is the safe choice. Which laws apply depends on your chatbot and where your customers are.

Where should the AI notice appear?

Beside the chat, visible when the conversation starts and before the visitor shares information. Some laws also require repeating it during long conversations, especially for minors.

Is a line in my privacy policy enough?

Usually not. Most chatbot disclosure laws expect the notice at the point of the conversation, where the person will actually see it.

AI disclosure examples: chatbot notice templates you can copy · BotNotice